WOW! JAPAN

Nationwide

Japan is a country where unique culture and ideas are born. Many people from outside of Japan are often bewildered and mystified by things that Japanese do on an everyday basis.Also, even if it's called a Japanese thing, often it varies based on region or area thanks to geography or history. Especially cuisine - even if dishes share names, depending on the region, the main ingredients or seasonings may differ. There are also many dishes that can only be found in certain regions.
This information is about all of Japan, including sightseeing locations, cuisine, accommodations, and information you should know beforehand like riding trains, how to bathe in a hot spring, manners, customs, useful information, trivia, and more.
For people that don't have any current plans to travel to Japan, if you read this, you'll want to visit!

Topics

Nationwide×Sightseeing

  1. Itomori, a Town Modeled After Hida City in Gifu Prefecture

    The Real Life Locations of the Hit Anime Film “Your Name” (Hida/Itomori Edition)

    NEW

    2019.03.14

  2. 1. HARUMIYA Yakatabune Cruising - Tokyo

    [2019 Edition] Enjoy Cherry Blossoms from a Boat! Selection of 5 of the Best Flower Viewing Cruises in Japan

    NEW

    2019.03.14

  3. 1. Sapporo Snow Festival (Hokkaido)

    [2019 Edition] Great for Photos! 5 Japanese Snow Festivals

    2019.01.31

Nationwide×Food

  1. 1. 7-Eleven - Strawberry Chocolate Mochi

    10 Limited Edition Strawberry Flavored Sweets in Convenience Stores

    NEW

    2019.03.08

  2. 1. Yukimi Daifuku

    【2018 Edition】10 Must-Eat Convenience Store Ice Creams in Japan, from Old Classics to Limited Seasonal Offers

    2018.09.13

  3. 1. Mini Snack Gold (Yamazaki)

    Top 10 Must-Buy Convenience Store Breads According to a Bread-Loving Writer

    2018.08.31

Nationwide×Shopping

  1. 1. Panasonic's Hair Dryer Nano Care EH-NA5A

    10 Excellent Beauty Gadgets from Popular Japanese Brands

    2019.02.14

  2. 1. Azuki no Chikara (for Neck and Shoulders) by Kiribai Chemical

    [2019 Edition] Top 10 Items for Surviving Japan’s Cold Winter

    2019.02.14

  3. Designer Brands

    A Must-Read For Fashion Lovers! 10 Popular Clothing Brands in Japan

    2019.02.07

Nationwide×Hotels

  1. 1. Choseikan (Niigata Prefecture)

    Immerse Yourself in Spring! Seven Accommodations in Eastern Japan to Enjoy the Cherry Blossoms!

    2018.03.08

    Booking.com

  2. 1. KuraYa Kiyomizu Gojo (Kyoto)

    Private Spaces to Relax in! Five Inns that Take One Booking a Day

    2018.02.15

    Booking.com

  3. Karuizawa Marriott Hotel

    Five Marriott Hotels with Regional Features Open Across Japan

    2017.08.17

Nationwide×Tips & Manners

  1. Before Traveling to Japan

    WOW! JAPAN APP, the Perfect Tool for Exploring Japan (Comes with Coupons!)

    NEW

    2019.03.08

  2. Overview of Baseball in Japan

    Guide to Baseball Games in Japan

    2019.02.21

  3. 1. Daikon Radish

    Top 10 Oden Ingredients Japanese People Love

    2019.02.14