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WOW! JAPAN

Matcha (powdered green tea) is a quintessentially Japanese ingredient that is enjoyed all around the globe. Recently, matcha has started to become one of the standby Japanese flavors, and there are countless matcha-flavored sweets to be savored! Here are the top 5 matcha sweets that you can pick up from your nearest Japanese convenience store.

1. Matcha Marshmallow Chocolate (7-Eleven)

This sweet features the new and unique combination of marshmallow with Uji matcha (premium matcha from the Uji region in Kyoto). Consisting of a fluffy marshmallow dipped in a rich matcha coating, this treat is just as enjoyable for its texture as it is for the delicious flavor! You'll never forget the deliciousness of this sweet after taking your first bite and having the rich matcha-covered marshmallow literally melt in your mouth. It's no wonder this snack became a huge hit on social media just after it was released! The individual marshmallows are bite-sized, which makes them the perfect snack for taking with you on the go. Be sure to give them a try if you're interested!

Cost: 170 JPY (incl. tax)

1. Matcha Marshmallow Chocolate (7-Eleven)

2. Seven Cafe Matcha Cookie (7-Eleven)

This is a bittersweet matcha cookie filled with perfectly sweet white chocolate chips. It has a soft and moist texture, which is rare for cookies in Japan. The natural bitterness from the matcha combined with the sweetness and crunchy texture of the white chocolate chips results in a unique and delicious cookie experience. The large size of this cookie is sure to leave you full with just one! It's the perfect snack for when you're really hungry.

Cost: 138 JPY (incl. tax)

2. Seven Cafe Matcha Cookie (7-Eleven)

3. Dorayaki (Matcha & Warabimochi & Kuromitsu) (7-Eleven)

This is a matcha snack that is chock full of traditional Japanese flavors. Two fluffy pancakes made with a matcha-flavored batter are stuffed with matcha whipped cream, matcha-flavored warabimochi (bracken-starch dumpling), and kuromitsu (brown sugar syrup). It's like tasting all of Japan in one bite! The melt-in-the-mouth texture of the matcha pancakes combined with the springy texture of the warabimochi is superb. Furthermore, the quality of the matcha is so good that you won't believe you were able to get this at a convenience store. Definitely try this one out if you have the chance.

Cost: 170 JPY (incl. tax)

3. Dorayaki (Matcha & Warabimochi & Kuromitsu) (7-Eleven)

4. Rich Matcha Pound Cake (FamilyMart)

This fluffy pound cake is made with Uji matcha, which is known for its pleasant bittersweet flavor. You'll love it for its moist texture and not-too-sweet aftertaste, not to mention its luxurious, thick-cut size! It's hard to believe such a large slice of rich pound cake is sold at such a low price. This is a limited-time product, so make your way over to your nearest FamilyMart as soon as possible if you want a bite of it!

Cost: 158 JPY (incl. tax)

4. Rich Matcha Pound Cake (FamilyMart)

5. Matcha Daifuku (Lawson)

This luxurious treat combines anko (sweet red bean paste), mochi, and matcha from the famous matcha-producing area of Nishio in Aichi Prefecture. This matcha sweet has less bitterness than most, so it is recommended especially to those trying out matcha for the first time. You'll love the perfect sweetness and chewy texture of this Matcha Daifuku, not to mention its easy-to-eat size! Each bite is individually wrapped, making it the perfect snack to share with some friends.

Cost: 168 JPY (incl. tax)

5. Matcha Daifuku (Lawson)

If you're a matcha fan, you probably want to try them all! They are all reasonably priced, and make the perfect choice for a souvenir or gift. Try them out during your trip to Japan!

*Please note that the information in this article is from the time of writing or publication and may differ from the latest information.

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